Nothing can be special if everything is. Our hardships are what help us feel joy when overcoming struggles.
Our imagination is only as powerful as the obstacles we have faced.
Our imagination is only as powerful as the obstacles we have faced.
Brief: Design a piece around audio using type driven design












Styleframes round 1
The initial concept had a more colourful take on dreams. That they are these beautiful and vibrant worlds that we enter in our sleep. And then, as we progressed into the unknown, there would be different shaped 'doors' revealing new and exiting experiences.
The wishes dreamscape would be in RGB to reflect the artificiality of wanting perfection while the surprises were done in CMYK, a more physical way of interacting with the world.
It also plays around with changing aspect ratios, 16:9 to 1:1, to show a narrowing of view and placing yourself in a box by constraining to just your wishes.




















Styleframe revisions
The concept began to transition to completely black and white. I was given critique that the colour felt out of place, and that a lot of the audience felt like they were being forced to experience my idea of dreams.
The transition to a 1:1 aspect ratio has also been removed after first round critiques.
I also have a better idea of how I want to play around with randomness and adventure in the later half of the piece; One that is more type driven. Showing things splitting off, not coming on in order, or in the traditional western way.